Sports giant Fanatics is pitting fans against greats Tom Brady, Kevin Durant and Alex Rodriguez at an upcoming marketing event. The company announced Tuesday it is introducing a skills-based competition at Fanatics Fest 2025, taking place June 20-22 in New […]
Reddit co-founder Alexis Ohanian has purchased a minority stake in Chelsea FC Women, giving him an ownership stake in two of the most-valuable teams in women’s sports. The founder of venture capital firm Seven Seven Six and husband of tennis legend
Reddit co-founder Alexis Ohanian takes minority stake in Chelsea FC women’s team Read More »
Rare pieces of memorabilia from two of the National Basketball Association’s biggest icons are hitting the auction block and are expected to sell for a combined $20 million. Sotheby’s announced on Thursday that it is putting up for auction Michael
The National Football League has approved the sale of a minority stake in the Philadelphia Eagles to two family investment groups. The deal is for an 11% stake in the team and values the Eagles at $8.3 billion, according to
NFL approves sale of a minority stake in the Philadelphia Eagles at $8.3 billion value Read More »
The pieces are coming together for the startup basketball league Unrivaled. The 3×3 women’s hoops league announced Tuesday that it has signed a multiyear deal for Under Armour to become its official uniform partner and performance outfitter. This follows the league announcing
Women’s basketball league Unrivaled signs uniform deal with Under Armour Read More »
As Washington Capitals star Alex Ovechkin closes in on Wayne Gretzky’s all-time goals record, the Great One told CNBC he has nothing but admiration for the player who could soon dethrone him. “Alex has been exceptional for our game,” Gretzky
Cosm, the immersive technology company that broadcasts live sports events using what it calls “shared reality,” is partnering with the National Football League, the company announced Monday. As part of the deal, Cosm will produce and distribute NFL games at its venues
Immersive entertainment company Cosm lands rights to broadcast NFL games Read More »
Tiger Woods’ new logo for his Sun Day Red golf apparel line is facing a trademark dispute. Tigeraire, a company that makes cooling products for athletes, has filed a notice of opposition with the U.S. Patent and Trademark Office, alleging that Sun
Trademark dispute emerges over Tiger Woods’ new logo Read More »
